Privacy Policy
This privacy policy sets out how Binal Patel uses and protects any information that you give Binal Patel when you use this website. Binal Patel is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. Binal Patel may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.
WHAT WE COLLECT
We may collect the following information:
Name and Job Title
Contact Information (including email address)
Demographic Information (such as postcode, preferences, and interests) Other Information relevant to customer surveys and/or offers
WHAT WE DO WITH THE INFORMATION WE GATHER
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
Internal record keeping
We may use the information to improve our products and services. We may periodically send promotional emails about new products, special offers, or other information which we think you may find interesting using the email address which you have provided. From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax, or mail. We may use the information to customize the website according to your interests.
Security
We make sure your information is secure and we are committed to this. We have put in place proper physical, electronic, and management procedures to protect and secure the information we collect online to prevent unauthorized access or advertising.
HOW WE USE COOKIES
A cookie is a small file that asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyses web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes, and dislikes by gathering and remembering information about your preferences. We use traffic log cookies to identify which pages are being used. This helps us analyses data about web page traffic and improve our website in order to tailor it to customer needs. We only use
this information for statistical analysis purposes and then the data is removed from the system. Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
‘Weaving culture and identity into yards of flamboyance’
Binal Patel is an ensemble of artistic hand-woven sarees that epitomize grace in the Indian Woman. Born out of the prolific mind and experiences of young Binal watching her father manufacture sarees for about 30 years, the brand is a collection of her childhood memories and zeal for fashion intertwined to make each silhouette a wearable piece of art. As a child, the sheer simplicities of draping a quilt like a clumsy saree and finding excuses to put on a bindi like her mother were what truly ignited Binal’s love for her culture and shaped her aesthetic
Redesigning इंdian Heritage
Her approach to clothing is much like her attitude in life- bright, bold, and urging its wearers to own and express their individuality, as she does for herself. With roots in craft and community, Binal Patel draws from the colours, philosophies, and cultures of India. Our designs innovate upon century-old handloom skills, in pursuit of redefining heritage Indian sarees and developing a new palette of ideas.
The म्यूse
Our muse is the modern Indian woman with a refined sense of luxury, a vision for society, and one that will never bow down for less than what she deserves. It longs to be worn by the women who move along with time but hold onto their traditions and values.
काrigar Ki काrigari
Deeply involved in the development of our artisans and weavers, we are proud of our supportive structure that nurtures the socio-economic growth of our karigars. Coming from the walks of Andhra Pradesh, our artisans and their families have devoted their lives for generations to keep this craft alive every single day. They’ve taken it upon themselves to wake up each morning and remind themselves and the world about their roots whilst weaving their history on a handloom and we will forever be indebted to them.
FOUNDER
बीNAL
The brainchild of Binal herself, Binal Patel is a dream turned into reality. Hailing from a renowned family in the Textile Industry, Binal always had a passion for fashion. After graduating in Hospitality Management, she decided to test the waters and dabble in the world of luxury fashion.
To expand her horizon, in 2019, Binal went on to pursue a course in Fashion Designing from the esteemed Istituto Marangoni in Milan and before she could even realize it, her childhood inclination had become her adulthood obsession which birthed her lux fashion pret-a-porter brand, TheRealB. After receiving an overwhelming response from clients, it was time for Binal to embark on a new journey that touched another corner of her heart, Indian handloom sarees. With that conviction, passion, and will to do more for the community and revive the century-long art she put on a saree and got to designing. Since then, she has adorned countless women with her unmatched designer wear and established an unparalleled name for herself.